Abstract Branding

brand identity

business cards, banners

tees & hard hats

CLIENT
Abstract Design & Build
INDUSTRY
Construction & modern architectural design
YEAR
2015
THE PROJECT
Hired to develop a comprehensive brand identity for a custom home design and building company. The deliverables included a complete logo family, branded color palette, typography and hierarchy guidelines, and a comprehensive brand guide. Inspired by the client’s modernist approach to home design, the identity was crafted to evoke a sophisticated, luxurious, and contemporary feel while remaining approachable.
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